Title, Introduction to Data Mining with Case Studies. Author, G. K. Gupta. Publisher, Prentice-Hall Of India Pv, ISBN, , Introduction to Data Mining with Case Studies [G.K. Gupta] on * FREE* shipping on qualifying offers. Introduction to Data Mining with Case Studies [G. K. Gupta] on * FREE* shipping on qualifying offers. The field of data mining provides techniques .

Author: Mazuru Gromi
Country: Switzerland
Language: English (Spanish)
Genre: Technology
Published (Last): 5 March 2004
Pages: 456
PDF File Size: 16.45 Mb
ePub File Size: 18.97 Mb
ISBN: 293-5-71964-990-3
Downloads: 91114
Price: Free* [*Free Regsitration Required]
Uploader: Vikinos

Mobile companies must save information about calls. Gupta No preview available – OLTP data is not useful since it is changing all the time. Gupta Prentice Hall India, Student Virginia Commonwealth University. Store information about all sales of products. This will benefit the external integration. What kind of data do these cards generate? As noted earlier, the reasons may be summarized as: Auth with social network: As noted earlier, in mail order marketing for example, one wants to know: Government is now collecting a lot of information.

What background knowledge could be useful? The six steps are: Amazon Renewed Refurbished products with a warranty. AmazonGlobal Ship Orders Internationally.


Introduction to Data Mining with Case Studies

Consider the telecommunications environment in Australia. Noted earlier that some enterprises collect information for analysis, for example, supermarkets in USA offer loyalty cards in exchange for shopper information. ComiXology Thousands of Digital Comics. How do I display what I have discovered?

Need to serve customers better by learning from past interactions. Growth in generation and storage of corporate data — information explosion Need for sophisticated decision making — current database systems are Online Transaction Processing OLTP systems. The book also provides many examples, review questions, multiple choice questions, chapter-end exercises and a good list of references and Web resources especially those which are easy to understand and useful for students.

English Choose a language for shopping. Share buttons are a little bit lower. It is written primarily as a textbook for g.k.gutpa students of computer science, management, computer applications, and information technology. What data set do I want to mine?

In statistics, it is common to throw out the bby but in data mining it may be useful to identify them since they could either be due to errors or perhaps fraud. AmazonGlobal Ship Orders Internationally. How much is the cost of GB disk? Point of sale terminals and bar codes on many products, railway bookings, educational institutions, huge number of mobile phones, electronic commerce, all generate data. Share your thoughts with other customers.


The field of data mining provides techniques for automated discovery of valuable information from the accumulated data of computerized operations of enterprises. Set up a giveaway. The following steps should normally be followed: Recommendations to customers are based on past purchases and what other customers are purchasing. Why OLTP cannot be used for sales forecasting and analysis?

Introduction to Data Mining with Case Studies – G.K. Gupta – Google Books

We think you have liked this presentation. For each technique the results should be evaluated and their significance interpreted. About project SlidePlayer Terms of Service. Management view of data focuses on summary data to identify trends, challenges and opportunities. Web usage, Web content and Web structure mininng discussed in Chapter 5.